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  • Katrina Julia

How to Create Content Like a Boss in 2021 Guatemala Edition

Updated: Jul 21, 2021

I love to not only create content like a boss all around the world, but help you #CREATEIT. Are you done with being stuck with creating content? Are you over struggling with strategy, alignment and creation of content? Are you ready to create content like a boss and have your content flow from social media and freebies to online courses and events?


It's time to help your community create content like a boss. Whether you help people with wellness, business, travel, or other areas of lifestyle transformation, it's possible to create content like a boss.


Creating content takes creating, transforming and inspiring and sharing it along the way. In the process, you are transforming yourself while you inspire others. In the Content Like a Boss series, you will learn insights into creating content like a boss with vision, intention and outlines with my Content Like a Boss Costa Rica edition, Mexico edition, and Top 10 Lake Atitlan and Antigua Things to Do in Guatemala.


If you want to create a life, business and community you love, this post and Content Like a Boss series is for you!


Whether you have traveled to places in Guatemala like Antigua and Lake Atitlan or not, follow along with travel to 7 Continents. You will get inspired to create in more ways than one!


Whether you are an entrepreneur, traveler, or brand, these tips, tools and tech will inspire you to create content for social media, online courses, global transformational retreats, and your brand. Before you know it, you will create content like a boss.




Shot in Antigua at Cafe Cafe Guatemala near GUATEX office in Antigua, Guatemala




Background Insights

I get how you feel in every way. I know what it is like to be confused, insecure, and unclear.


2011: Left Corporate (Strategy & Finance Executive role ) barely on Social Media

2013: Start using Facebook for Story Telling and Wellness. Start my Instagram account.

2014: My Wellness & Herbalife business grows 25X on Facebook alone. (not typical, possible)

2015: I begin to figure out my style e.g. lifestyle, wellness, travel for the website & social media

2016: I set up strategy, structure & systems step by step & get training to create online courses.

2017: First round of online courses & social media automation across FB, IG and Pinterest set up.

2018: Set up 12 themes for blog, podcast, and social media & consistent posting.

2018: Launch influencer marketing for lifestyle transformation (>10,000 influencers + 2500% ROI).

2019: Tying all above to IGTV, videos, lives for launches of courses & events with tips, tools & tech

2020: Growing community to over 300+ million in reach while automating & delegating >100+ tasks.

2021: Increasing alignment from social and freebies to launches for courses, retreats & brands.



I am sharing this so. you know I am figuring it out step by step too. No matter where you are in creating content, this post will help you create content like a boss with social media, blogs, and podcasts. It will help you align the incredible content you create to your freebies library, online courses, events or retreats, and brand consulting.



One Day in Antigua, Guatemala

Top 10 Things to Do in Antigua, Guatemala




Create Content Like a Boss: Guatemala Edition


No matter what industry you are in, creating a life, business, and community you love will inspire you to create content. During my Guatemala travels, I created content on faith, wellness, marketing, business and travel for social media, online courses, retreats, and brand consulting.


I started off 2021 with travel to Costa Rica. Before I left for my travel to Costa Rica, I created a vision, intention, and outline. Keep in mind, I stay flexible to allow myself to create, transform, and inspire freely.


After spending about 3 months in Costa Rica, I decided to travel to Guatemala. My focus on wellness, marketing, business and travel remained while integrating Guatemalan experiences.


Some highlights from my original plan included ideas for social media, online courses, retreats, and repurposing content for influencer marketing collaborations, influencer management and brand consulting.


My Plan to Create Content Like a Boss:

1) Outline travels and content

2) Consider stays and experiences (Airbnbs, Adventures, Wellness)

3) Outline blogs, shows, and videos with CREATEIT Summit and Mastermind

4) Researching adventures and healthy food experiences

5) Pitch brands like a boss

6) Create content weekly on blog, show and courses

7) Share how to create what you love and align to launches



Content Piece Ideas for Blogs & Shows:

1) One Day in Antigua, Guatemala

2) Top 10 Things to Do in Antigua, Guatemala

3) Guatemala Adventures: Glamping by Lake Atitlan

4) Weekly Create a Life & Business I Love Series

5) One Day at Lake Atitlan, Guatemala

6) Top 10 Lake Atitlan Things to Do

7) Fasting and Prayer on Easter in Guatemala

8) 3 Ways to Healthy Like a Boss


Plus some of my favorites during my travels to Costa Rica:

1) 75+ Tools and Resources to Create a Life and Business You Love

2) How to Create and Launch a Retreat Like a Boss



Content Ideas to Integrate Before to After Travel:

1) Share IG Stories + Lives + Posts + Reels Like a Boss

2) Film Videos for Use for IGTV, YouTube, Blog, and Show

3) Add Videos in Blog Posts + Repurposed Posts

4) Repurpose for Facebook + Instagram + Platforms

5) Pitch Business Like a Boss to Platforms and Brands

6) Automate and Scale Like a Boss in Multiple Ways

7) Tie into Courses, Retreats, Influencers and Brands


Think of ways to increase your online presence like a boss.


It's easy to see how I now set myself up to create content like a boss and help you #CREATEIT with free previews to our CREATEIT Online Summit too!