How to Create Content Like a Boss
Updated: Oct 16, 2019
What do your favorite blogs, podcasts, and social media gurus all have in common? I'm betting that the media you consume the most helps you with lifestyle transformation whether in wellness, business, and/or travel.
Better yet, the blogs and podcasts you love the most somehow tend to give you exactly what you want before you even realized you needed it. As I transitioned from Corporate America & Side Hustle Queen to full-time entrepreneurship, I recognized what skills would continue to serve me. You can too.
Ask yourself what do people always come to you for? Are you in wellness, media, or travel? Do you love traveling locally or globally and sharing with others? Is it easy for you to share how you create content and travel?
To create content people love, think about how, when and where could you share to reach people? What types of content do you love to create? How could you increase your skillset?
I get how you feel in every way.
2011: Left Corporate (Strategy & Finance Executive role ) barely on Social Media
2013: Start using Facebook for Story Telling and Wellness. Start my Instagram account.
2014: My Wellness & Herbalife business grows 25X on Facebook alone. (not typical, possible)
2015: I begin to figure out my style e.g. lifestyle, wellness, travel for the website & social media
2016: I set up strategy, structure & systems step by step & get training to create online courses.
2017: First round of online courses & social media automation across FB, IG and Pinterest set up.
2018: Set up 12 themes for blog, podcast, and social media & consistent posting.
2018: Launch influencer marketing for lifestyle transformation (>10,000 influencers + 2500% ROI).
2019: Tying all above to IGTV, videos, lives for launches of courses & events with tips, tools & tech
I am sharing this so. you know I am figuring it out step by step too. No matter where you are in creating content, this post will help you constantly create ideas of content with social media, blogs, and podcasts. It will help you align your free content to your freebies, online courses and events.
How to Create Content Like a Boss
No matter what industry you are in, combining what you love with value for others will help you win every time.
Wellness entrepreneurs may share workouts and recipes. Travel bloggers may share how to create content. Influencer marketing gurus may share media kits, platforms and courses. Lifestyle entrepreneurs may share insights into strategy, lifestyle and money.
If you are like us, you love all of this, and want to have creative and expressive freedom to share what you love too.
A great place to start is list out 3 to 12 things you love to share to create value and solve problems. The next step might involve brain storming names for your themes or listing your next few blog posts or podcast episodes. I've got some great examples with our Creation Club lifestyle transformation mastermind and the free #14daychallenge.
This helps you clear ideas in your mind and gets you excited. When we write things down, it helps us decrease the overwhelm by knowing what actions we are taking next. Once you figure out your content ideas, the next steps include increasing your exposure to reach more people easily.
In today's social media world, we all have access live to have our own commercials for free literally. The choice to create content like a hobby or like a boss is yours. Creating content may start with passion like a hobby. There comes a point when we transition to creating content like a boss.
When you choose to show up for your content, your business, and your dreams like a boss, life will show up for you.
The How to Create Content Like a Boss is what I practice all the time. I ask myself all the time - how may I simplify and amplify serving and reaching more people. I constantly learn ways to create content like a boss.
I expose myself to different ways people share on platforms. .I give myself the freedom to evolve consistently. I recommend you use ways that you love and experiment with new ways to create content too.
How to Create Content Like a Boss
I'm sharing how to create content like a boss. Content creation involves inspiration, planning, and platforms. At a more detailed level, content creation involves strategy, types, and repurposing.
I will share with you insights into inspiration, planning and platforms. You'll learn insights and behind the scenes into the tips, tools and technology I use to create content like a boss. I'm taking it a step further by giving you insight into an upcoming trip I have with Airbnb to Mexico and my own planning.
