INFLUENCER MARKETING: 5 Ways to Grow Your Reach to Millions
Updated: Jan 10, 2020
You've learned some about Influencer marketing as an entrepreneur or as a brand. but have you considered growing your reach, and expanding your exposure exponentially? To millions and beyond?
Influencer marketing doesn't have to be complicated. At its basic core, when done right, influencer marketing is simply word of mouth. Think about all the times you did, bought, or experienced something because a friend recommended it.
It is becoming more and more important to stand out in the crowd among over a billion users each month on Instagram alone, not to mention all the other social media platforms with millions to billions of people on them daily.
Until several years, I myself didn't see the importance of social media and influencer marketing.
Then, when I personally experienced over 25X growth in the business on Facebook alone in 2014 without any paid ads, I realized it was simply story sharing and creating communities. Then, I started to ask what if I and we did this across multiple platforms with multiple people. We are naturally drawn to connect, to create, and to cultivate. We are drawn by sharing stories.
When you use this strategic approach and combine it with community and experiences, you will understand how and why we experienced over 2500% ROI in earned media last year alone with influencer marketing. You will understand how it is possible to get to a return of 11X+ ROI.
What you may be surprised, or even shocked by, is how we grew our reach and exposure of our transformation and lifestyle entrepreneurship campaigns to over